Client: Repak wanted to build awareness about recycling and contamination for a primary school audience.
Design: During ideation with the client, we decided that the best way to explain recycling, without getting too complicated, was to use a series of characters representing common household objects that can be recycled. Next I created a rough storyboard which outlined each video. Once approved by the client, I worked closely with Giant Animation on the design and delivery of the five videos.
Class work sheets were also developed for use in schools and lesson plan packs were sent out to teachers for use in the classroom